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Online video expert Roberto Blake outlines how to create a winning video content strategy. Your customers, prospects, and partners are the lifeblood of of your business. You need to build your marketing strategy around them. Step 1 of marketing is understanding what your customers want, which can be challenging when you’re dealing with such a diverse audience. This chapter will walk you through (1) the process of building personal connections at scale and (2) crafting customer value propositions that funnel back to ROI for your company.
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Beyond simply sharing your latest posts, a great strategy is to write articles on LinkedIn, directing traffic back to your site. Meet DigitalMarketing.com. We believe no opportunity should be left on the table. Our vision has been to serve as a powerful extension of your own marketing department, with no overhead or long-term contract, managed by our team of experts delivering you digital greatness.
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People from the music industry have started projects that use blockchain and, ideally, eliminate the need for intermediary applications and platforms such as Spotify and iTunes. One of the projects, Tao, encourages the idea that bands sell crypto tokens directly to their fans. Consumers purchase music, live shows or merchandise in exchange for tokens. Bands may also set a time limit on tokens with the blockchain feature, which would determine when tokens are no longer valid.
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