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Thank you so much. Dayna Rothman (2) Yes – this takes time, effort, planning, patience, fortitude, and teamwork to get it all done. Searching for your basic keyword will give you a list of metrics telling you the volume (how many searches per month), difficulty (competition ranking for it), and the number of clicks that come from organic search.
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According to Forrester Research, U.S. online retail sales are projected to reach $370 billion by 2017, so online marketers are constantly devising new internet marketing strategies in the hopes of driving more traffic to their websites and making more sales. According to Strategy Analytics, in 2015 digital advertising accounted for approximately 30% of overall spending on advertising, or $52.8 billion. This still puts it almost $30 billion behind advertising spent on TV. However, online advertising grew by 13% in 2015, the fastest of any category.
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It takes a little research to comb through these results, see which sites are high value, and then find their contributor guidelines. But in the early days, all you have is time, right? 😉
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